
Salesforce, Inc.
- What it sells
- Subscription and support is 95% of revenue (fiscal year to Jan 2026), up from 93% two years earlier.
- Growing?
- Yes: revenue up 11% on a year earlier (quarter ended Jul 2026); earnings per share up 59% over the last four quarters.
- Expensive?
- EV / revenue 4.8×. EV/revenue below the peer median of 7.0x: cheaper than its peers.
- Analysts?
- 73% of 56 say buy; average 12-month target $287, 32% above today's price.
- Risky?
- Swingier than most large companies: its price swung 47% over the past year (the S&P 500's 14%), and it fell as much as 59% since Nov 2021.
Salesforce, Inc. provides cloud-based CRM and related enterprise software including Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Data Cloud, Slack, and MuleSoft, primarily monetized through subscription and usage-based pricing.
More about Salesforce
Market Position
Salesforce is widely regarded as a leading enterprise CRM vendor with a broad Customer 360 platform footprint and an ecosystem anchored by AppExchange and major systems-integrator partners that increase extensibility and switching costs.
Key Segments
Salesforce sells an integrated portfolio across sales, service, marketing, commerce, data/AI, integration, and collaboration, with a mix of subscription & support revenue and smaller professional services revenue.
How has the stock done?
Over the past month CRM fell 7.0%; the software ETF (IGV) fell 8.8% and the S&P 500 fell 2.7%.
Over the past six months CRM rose 27.0%; the software ETF (IGV) rose 13.4% and the S&P 500 rose 2.6%.
Over the past year CRM fell 11.6%; the software ETF (IGV) fell 7.6% and the S&P 500 rose 10.8%.
Over five years CRM fell 29.0%; the software ETF (IGV) rose 14.5% and the S&P 500 rose 62.0%.
From Dec 4, 2024 to Jun 22, 2026, the deepest drop from a high since Nov 2021
How much the price swings in a year; the S&P 500's was 14%
When the S&P 500 moves 1%, the stock has moved about 0.4% the same way
Show the earnings releases
| Released | Quarter | Revenue | EPS vs estimate | Stock, day after | 5 days after |
|---|---|---|---|---|---|
| Aug 26, 2026 | ended Jul 2026 | $11.3B (+11% vs a year earlier) | $5.90 vs $3.27 (beat) | +22.5% | +24.9% |
| May 27, 2026 | ended Apr 2026 | $11.1B (+13% vs a year earlier) | $3.88 vs $3.13 (beat) | −1.6% | +6.4% |
| Feb 25, 2026 | ended Jan 2026 | $11.2B (+12% vs a year earlier) | $3.81 vs $3.05 (beat) | +7.6% | +4.1% |
| Dec 3, 2025 | ended Oct 2025 | $10.3B (+9% vs a year earlier) | $3.25 vs $2.86 (beat) | +5.4% | +12.6% |
| Sep 3, 2025 | ended Jul 2025 | $10.2B (+10% vs a year earlier) | — | −3.5% | −4.1% |
| May 28, 2025 | ended Apr 2025 | $9.8B (+8% vs a year earlier) | — | −3.7% | −5.1% |
| Feb 26, 2025 | ended Jan 2025 | $10.0B (+8% vs a year earlier) | — | −3.6% | −4.5% |
| Dec 3, 2024 | ended Oct 2024 | $9.4B (+8% vs a year earlier) | — | +11.1% | +5.4% |
| Aug 28, 2024 | ended Jul 2024 | $9.3B (+8% vs a year earlier) | — | −2.7% | −6.8% |
| May 29, 2024 | ended Apr 2024 | $9.1B (+11% vs a year earlier) | — | −19.2% | −12.3% |
| Feb 28, 2024 | ended Jan 2024 | $9.3B (+11% vs a year earlier) | — | +3.1% | +1.4% |
| Nov 29, 2023 | ended Oct 2023 | $8.7B (+11% vs a year earlier) | — | +12.0% | +10.8% |
| Aug 30, 2023 | ended Jul 2023 | $8.6B (+11% vs a year earlier) | — | +4.5% | +5.0% |
| May 31, 2023 | ended Apr 2023 | $8.2B (+11% vs a year earlier) | — | −2.7% | −6.0% |
| Mar 1, 2023 | ended Jan 2023 | $8.4B (+14% vs a year earlier) | — | +14.0% | +11.8% |
| Nov 30, 2022 | ended Oct 2022 | $7.8B (+14% vs a year earlier) | — | −3.1% | −14.0% |
| Aug 24, 2022 | ended Jul 2022 | $7.7B (+22% vs a year earlier) | — | −1.2% | −11.3% |
| May 31, 2022 | ended Apr 2022 | $7.4B (+24% vs a year earlier) | — | +6.6% | +13.4% |
| Mar 1, 2022 | ended Jan 2022 | $7.3B (+26% vs a year earlier) | — | −0.1% | −8.8% |
| Nov 30, 2021 | ended Oct 2021 | $6.9B (+27% vs a year earlier) | — | −15.2% | −10.0% |
Change in closing price from the first day shown, or with Price the closing price itself. Prices: Yahoo Finance, to Nov 12, 2026. Dashed lines: the days the company released earnings (its SEC 8-K filings); EPS estimates: Yahoo Finance. The stock's move after a release runs from the last close before its day to the close the day after (or five days after), so a release before the open counts like one after the close.
Is the business growing?
Revenue was $11.3B in the quarter ended Jul 2026, up 11% from a year earlier.
Show the data
| Quarter ended | Revenue | vs a year earlier |
|---|---|---|
| Oct 2022 | $7.8B | +14% |
| Jan 2023 | $8.4B | +14% |
| Apr 2023 | $8.2B | +11% |
| Jul 2023 | $8.6B | +11% |
| Oct 2023 | $8.7B | +11% |
| Jan 2024 | $9.3B | +11% |
| Apr 2024 | $9.1B | +11% |
| Jul 2024 | $9.3B | +8% |
| Oct 2024 | $9.4B | +8% |
| Jan 2025 | $10.0B | +8% |
| Apr 2025 | $9.8B | +8% |
| Jul 2025 | $10.2B | +10% |
| Oct 2025 | $10.3B | +9% |
| Jan 2026 | $11.2B | +12% |
| Apr 2026 | $11.1B | +13% |
| Jul 2026 | $11.3B | +11% |
Revenue went from $31.4B in FY23 to $41.5B in FY26; net income from $208M to $7.5B.
Show the data
| Fiscal year | Revenue | Net income |
|---|---|---|
| FY23 | $31.4B | $208M |
| FY24 | $34.9B | $4.1B |
| FY25 | $37.9B | $6.2B |
| FY26 | $41.5B | $7.5B |
In the fiscal year to Jan 2026, Agentforce Service was 24% and Agentforce Sales was 22% of revenue; Agentforce 360 Platform, Slack and Other rose from 19% in the fiscal year to Jan 2024.
Show the data
| Fiscal year | Part | Revenue | Share |
|---|---|---|---|
| FY2024 | Agentforce Service | $8.2B | 24% |
| FY2024 | Agentforce Sales | $7.6B | 22% |
| FY2024 | Agentforce 360 Platform, Slack and Other | $6.6B | 19% |
| FY2024 | Agentforce Integration and Agentforce Analytics | $5.2B | 15% |
| FY2024 | Agentforce Marketing and Agentforce Commerce | $4.9B | 14% |
| FY2024 | Professional services and other | $2.3B | 7% |
| FY2025 | Agentforce Service | $9.1B | 24% |
| FY2025 | Agentforce Sales | $8.3B | 22% |
| FY2025 | Agentforce 360 Platform, Slack and Other | $7.2B | 19% |
| FY2025 | Agentforce Integration and Agentforce Analytics | $5.8B | 15% |
| FY2025 | Agentforce Marketing and Agentforce Commerce | $5.3B | 14% |
| FY2025 | Professional services and other | $2.2B | 6% |
| FY2026 | Agentforce Service | $9.8B | 24% |
| FY2026 | Agentforce Sales | $9.0B | 22% |
| FY2026 | Agentforce 360 Platform, Slack and Other | $8.9B | 21% |
| FY2026 | Agentforce Integration and Agentforce Analytics | $6.2B | 15% |
| FY2026 | Agentforce Marketing and Agentforce Commerce | $5.4B | 13% |
| FY2026 | Professional services and other | $2.1B | 5% |
In the fiscal year to Jan 2026, Americas was 65% and Europe was 24% of revenue.
Show the data
| Fiscal year | Part | Revenue | Share |
|---|---|---|---|
| FY2024 | Americas | $23.3B | 67% |
| FY2024 | Europe | $8.1B | 23% |
| FY2024 | Asia Pacific | $3.4B | 10% |
| FY2025 | Americas | $25.1B | 66% |
| FY2025 | Europe | $8.9B | 23% |
| FY2025 | Asia Pacific | $3.9B | 10% |
| FY2026 | Americas | $27.2B | 65% |
| FY2026 | Europe | $10.0B | 24% |
| FY2026 | Asia Pacific | $4.3B | 10% |
A year earlier $1.96
Diluted, from SEC filings
The P/E of 19.8× over the 59% EPS growth of the last four quarters; near 1 or below is cheap for the growth
Quarters: Salesforce, Inc.'s SEC filings, named by the month they end. Fiscal years: Salesforce, Inc.'s annual reports to the SEC.
How it makes money
Of every $100 in revenue, $18.0 ends up as net income. Net margin rose from 0.7% to 18.0% over the past 3 years.
Show the data
| Quarter ended | Gross | Operating | Net |
|---|---|---|---|
| Oct 2022 | 73.4% | 5.9% | 2.7% |
| Jan 2023 | 75.0% | 4.3% | −1.2% |
| Apr 2023 | 74.2% | 5.0% | 2.4% |
| Jul 2023 | 75.4% | 17.2% | 14.7% |
| Oct 2023 | 75.3% | 17.2% | 14.0% |
| Jan 2024 | 76.9% | 17.5% | 15.6% |
| Apr 2024 | 76.3% | 18.7% | 16.8% |
| Jul 2024 | 76.8% | 19.1% | 15.3% |
| Oct 2024 | 77.7% | 20.0% | 16.2% |
| Jan 2025 | 77.8% | 18.2% | 17.1% |
| Apr 2025 | 77.0% | 19.8% | 15.7% |
| Jul 2025 | 78.1% | 22.8% | 18.4% |
| Oct 2025 | 78.0% | 21.3% | 20.3% |
| Jan 2026 | 77.6% | 16.7% | 17.3% |
| Apr 2026 | 76.9% | 21.1% | 18.9% |
| Jul 2026 | 76.7% | 20.5% | 31.1% |
Circled: Jul 2026 (net 31.1%, operating 20.5%). Net margin is usually about 3 points below operating margin; in that quarter something below operating income (a tax charge or benefit, a gain or loss on investments, a write-down) moved it, not the business itself.
+4.3 pts over 3 years
+16.8 pts over 3 years
+17.3 pts over 3 years
Each margin is that line of the income statement divided by revenue. Fiscal year: Salesforce, Inc.'s annual reports to the SEC; quarters: SEC filings.
Growth and margins together
Rule of 40 score 45.3 (growth 10.8% + FCF margin 34.5%): strong, clears the 40 line. Stock pay is 8.3% of revenue; counted as a cost, it brings the FCF margin down to 26.2%.
A rule of thumb for software: revenue growth plus free-cash-flow margin should reach 40. From 20 to 40 is middling, under 20 weak. The line is 40. Shopify for comparison.
Cash flow adds stock pay back because no cash leaves the company, but shareholders pay for it through new shares. Counting it as a cost shows the margin as if staff were paid in cash.
Salesforce trades at 4.8× revenue on 10.8% growth. SNOW grows fastest of its peers, 35.1%, and costs 19.4×.
Show the data
| Company | Revenue growth | EV / revenue |
|---|---|---|
| CRM | 10.8% | 4.8× |
| SHOP | 31.6% | 13.0× |
| ADP | 6.1% | 5.6× |
| NOW | 20.5% | 7.0× |
| SNOW | 35.1% | 19.4× |
| ADBE | 12.9% | 3.6× |
Growth: revenue in the quarter ended Jul 2026 against the quarter ended Jul 2025. FCF margin: operating cash flow minus capex, over revenue, for the 4 quarters ended Jul 2026. From SEC filings.
Customers and suppliers
3 companies name Salesforce in their latest annual reports.
Show the filing's words
| Company | Role | In the filing's words |
|---|---|---|
| Cognizant Technology Solutions (10-K filed Feb 12, 2026) | calls it a partner | “We work closely with partners including Amazon Web Services, Cisco, Google, Microsoft, Oracle, Pegasystems, Salesforce, SAP, ServiceNow, Workday and many others.” |
| IBM (10-K filed Feb 24, 2026) | calls it a partner | “Our strategic partners include: Adobe, Amazon Web Services (AWS), Microsoft, Oracle, Palo Alto Networks, Salesforce, Samsung Electronics and SAP, among others.” |
| Zoom Communications (10-K filed Feb 27, 2026) | calls it a partner | “We also have integrations with Atlassian, Dropbox, Google, Microsoft, Salesforce, Slack, and a variety of other productivity, collaboration, data management, and security vendors.” |
Named in other companies' filings: those whose own latest annual report or an 8-K since names Salesforce. Hover a name for the filing's own words.
Is it expensive?
EV/revenue of 4.8x, below the peer median of 7.0x.
EV/revenue below the peer median of 7.0x: cheaper than its peers.
Show the data
| Company | EV / revenue |
|---|---|
| SNOW · Snowflake Inc. | 19.4× |
| SHOP · Shopify Inc. | 13.0× |
| NOW · ServiceNow, Inc. | 7.0× |
| ADP · Automatic Data Processing, Inc. | 5.6× |
| CRM · Salesforce, Inc. | 4.8× |
| ADBE · Adobe Inc. | 3.6× |
Compared on enterprise value (market cap plus debt minus cash) per $1 of revenue: for companies that reinvest what they earn or borrow to grow (software, AI data centers), P/E can mislead.
What analysts expect
The average analyst price target is $287, 32% above the current price; 73% of 56 analysts rate it a buy; earnings beat estimates in all of the last 4 quarters.
Buy or Strong Buy: 41 analysts (73%). Sell or Strong Sell: 1.
Over the past year the average of the analysts' latest price targets went from $324.21 to $275.70 (−15%), while CRM went from $240.43 to $217.57 (−10%). In the past three months targets were raised 35 times and never cut. 2 upgrades and 2 downgrades over the year; the latest: B of A Securities moved it to Buy from Underperform on Oct 12, 2026.
Show every change
| Date | Firm | Change | Rating | Target |
|---|---|---|---|---|
| Oct 21, 2026 | DA Davidson | Target raised | Neutral | $250.00, was $225.00 |
| Oct 21, 2026 | Cantor Fitzgerald | Target kept | Overweight | $300.00 |
| Oct 12, 2026 | B of A Securities | Upgrade | Buy, was Underperform | $285.00, was $160.00 |
| Sep 18, 2026 | Citizens | Target kept | Market Outperform | $315.00 |
| Sep 18, 2026 | Stephens & Co. | Target kept | Equal-Weight | $289.00 |
| Sep 18, 2026 | Wells Fargo | Target raised | Equal-Weight | $250.00, was $230.00 |
| Sep 17, 2026 | Freedom Broker | Target raised | Buy | $295.00, was $230.00 |
| Sep 17, 2026 | Stifel | Target raised | Buy | $300.00, was $275.00 |
| Sep 17, 2026 | Citigroup | Target raised | Neutral | $263.00, was $233.00 |
| Sep 17, 2026 | RBC Capital | Target kept | Sector Perform | $250.00 |
| Sep 17, 2026 | BMO Capital | Target raised | Outperform | $285.00, was $260.00 |
| Sep 17, 2026 | Guggenheim | Target raised | Buy | $300.00, was $270.00 |
| Sep 17, 2026 | Canaccord Genuity | Target raised | Buy | $300.00, was $270.00 |
| Sep 17, 2026 | Cantor Fitzgerald | Target kept | Overweight | $300.00 |
| Sep 16, 2026 | Stifel | Target kept | Buy | $275.00 |
| Sep 16, 2026 | Mizuho | Target raised | Outperform | $280.00, was $265.00 |
| Sep 2, 2026 | Needham | Target kept | Buy | $400.00 |
| Sep 2, 2026 | Cantor Fitzgerald | Target raised | Overweight | $300.00, was $250.00 |
| Sep 2, 2026 | BTIG | Target kept | Buy | $300.00 |
| Sep 1, 2026 | TD Cowen | Target raised | Buy | $300.00, was $280.00 |
| Aug 31, 2026 | Argus Research | Target raised | Buy | $300.00, was $290.00 |
| Aug 27, 2026 | Citigroup | Target raised | Neutral | $233.00, was $204.00 |
| Aug 27, 2026 | JP Morgan | Target raised | Overweight | $265.00, was $250.00 |
| Aug 27, 2026 | Mizuho | Target raised | Outperform | $265.00, was $250.00 |
| Aug 27, 2026 | BMO Capital | Target raised | Outperform | $260.00, was $230.00 |
| Aug 27, 2026 | Jefferies | Target raised | Buy | $300.00, was $250.00 |
| Aug 27, 2026 | Canaccord Genuity | Target raised | Buy | $270.00, was $225.00 |
| Aug 27, 2026 | Macquarie | Target raised | Neutral | $225.00, was $190.00 |
| Aug 27, 2026 | Barclays | Target raised | Overweight | $276.00, was $236.00 |
| Aug 27, 2026 | TD Cowen | Target raised | Buy | $280.00, was $240.00 |
| Aug 27, 2026 | Bernstein | Target raised | Underperform | $195.00, was $173.00 |
| Aug 27, 2026 | Oppenheimer | Target raised | Outperform | $275.00, was $250.00 |
| Aug 27, 2026 | RBC Capital | Target raised | Sector Perform | $250.00, was $210.00 |
| Aug 27, 2026 | UBS | Target raised | Neutral | $240.00, was $210.00 |
| Aug 27, 2026 | Citizens | Target kept | Market Outperform | $315.00 |
| Aug 27, 2026 | Wells Fargo | Target raised | Equal-Weight | $230.00, was $205.00 |
| Aug 27, 2026 | Guggenheim | Target raised | Buy | $270.00, was $228.00 |
| Aug 27, 2026 | Morgan Stanley | Target raised | Equal-Weight | $235.00, was $185.00 |
| Aug 27, 2026 | DA Davidson | Target raised | Neutral | $200.00, was $175.00 |
| Aug 27, 2026 | Truist Securities | Target raised | Buy | $300.00, was $280.00 |
| Aug 27, 2026 | Evercore ISI Group | Target raised | Outperform | $290.00, was $250.00 |
| Aug 27, 2026 | BTIG | Target raised | Buy | $300.00, was $255.00 |
| Aug 27, 2026 | Needham | Target kept | Buy | $400.00 |
| Aug 27, 2026 | Cantor Fitzgerald | Target kept | Overweight | $250.00 |
| Aug 25, 2026 | Citizens | Target kept | Market Outperform | $315.00 |
| Aug 25, 2026 | Canaccord Genuity | Target kept | Buy | $225.00 |
| Aug 24, 2026 | BTIG | Target kept | Buy | $255.00 |
| Aug 20, 2026 | BMO Capital | Target raised | Outperform | $230.00, was $215.00 |
| Aug 20, 2026 | Guggenheim | Target kept | Buy | $228.00 |
| Aug 20, 2026 | Cantor Fitzgerald | Target kept | Overweight | $250.00 |
| Aug 18, 2026 | Citigroup | Target raised | Neutral | $204.00, was $187.00 |
| Aug 12, 2026 | UBS | Target raised | Neutral | $210.00, was $185.00 |
| Aug 12, 2026 | Wells Fargo | Target raised | Equal-Weight | $205.00, was $200.00 |
| Jul 21, 2026 | Morgan Stanley | Downgrade | Equal-Weight, was Overweight | $185.00, was $287.00 |
| Jul 20, 2026 | CLSA | Began coverage | Hold | $165.00 |
| Jul 14, 2026 | Evercore ISI Group | Target cut | Outperform | $250.00, was $260.00 |
| Jul 9, 2026 | Keybanc | Downgrade | Sector Weight, was Overweight | — |
| Jul 1, 2026 | Guggenheim | Upgrade | Buy, was Neutral | $228.00 |
| Jun 16, 2026 | Needham | Target kept | Buy | $400.00 |
| Jun 16, 2026 | Canaccord Genuity | Target kept | Buy | $225.00 |
| May 28, 2026 | Citigroup | Target cut | Neutral | $187.00, was $188.00 |
| May 28, 2026 | Freedom Broker | Target cut | Buy | $230.00, was $360.00 |
| May 28, 2026 | Canaccord Genuity | Target cut | Buy | $225.00, was $250.00 |
| May 28, 2026 | Bernstein | Target cut | Underperform | $173.00, was $194.00 |
| May 28, 2026 | TD Cowen | Target cut | Buy | $240.00, was $250.00 |
| May 28, 2026 | Macquarie | Target cut | Neutral | $190.00, was $200.00 |
| May 28, 2026 | Barclays | Target cut | Overweight | $236.00, was $252.00 |
| May 28, 2026 | Wells Fargo | Target cut | Equal-Weight | $200.00, was $210.00 |
| May 28, 2026 | Citizens | Target kept | Market Outperform | $315.00 |
| May 28, 2026 | Keybanc | Target cut | Overweight | $290.00, was $300.00 |
| May 28, 2026 | DA Davidson | Target cut | Neutral | $175.00, was $200.00 |
| May 28, 2026 | Cantor Fitzgerald | Target kept | Overweight | $250.00 |
| May 28, 2026 | B. Riley Securities | Target raised | Buy | $240.00, was $205.00 |
| May 28, 2026 | BMO Capital | Target cut | Outperform | $215.00, was $225.00 |
| May 28, 2026 | Wedbush | Target kept | Outperform | $325.00 |
| May 28, 2026 | BTIG | Target kept | Buy | $255.00 |
| May 28, 2026 | Piper Sandler | Target kept | Overweight | $215.00 |
| May 26, 2026 | BTIG | Target kept | Buy | $255.00 |
| May 21, 2026 | UBS | Target cut | Neutral | $185.00, was $200.00 |
| May 12, 2026 | Citigroup | Target cut | Neutral | $188.00, was $200.00 |
| Apr 17, 2026 | BTIG | Target kept | Buy | $255.00 |
| Apr 14, 2026 | Piper Sandler | Target cut | Overweight | $215.00, was $250.00 |
| Apr 1, 2026 | BTIG | Target kept | Buy | $255.00 |
| Mar 10, 2026 | Northland Capital Markets | Target cut | Market Perform | $229.00, was $267.00 |
| Mar 2, 2026 | Citigroup | Target raised | Neutral | $200.00, was $197.00 |
| Feb 27, 2026 | DA Davidson | Target cut | Neutral | $200.00, was $235.00 |
| Feb 26, 2026 | Macquarie | Target cut | Neutral | $200.00, was $265.00 |
| Feb 26, 2026 | JP Morgan | Target cut | Overweight | $320.00, was $365.00 |
| Feb 26, 2026 | TD Cowen | Target cut | Buy | $250.00, was $325.00 |
| Feb 26, 2026 | Mizuho | Target cut | Outperform | $265.00, was $280.00 |
| Feb 26, 2026 | BMO Capital | Target cut | Outperform | $225.00, was $235.00 |
| Feb 26, 2026 | Roth Capital | Target cut | Buy | $325.00, was $395.00 |
| Feb 26, 2026 | Bernstein | Target cut | Underperform | $194.00, was $223.00 |
| Feb 26, 2026 | Oppenheimer | Target cut | Outperform | $250.00, was $275.00 |
| Feb 26, 2026 | Wells Fargo | Target cut | Equal-Weight | $210.00, was $235.00 |
| Feb 26, 2026 | RBC Capital | Target cut | Sector Perform | $210.00, was $290.00 |
| Feb 26, 2026 | Barclays | Target cut | Overweight | $252.00, was $265.00 |
| Feb 26, 2026 | Wedbush | Target cut | Outperform | $325.00, was $375.00 |
| Feb 26, 2026 | Stifel | Target cut | Buy | $250.00, was $300.00 |
| Feb 26, 2026 | BTIG | Target cut | Buy | $255.00, was $260.00 |
| Feb 26, 2026 | Needham | Target kept | Buy | $400.00 |
| Feb 26, 2026 | Piper Sandler | Target cut | Overweight | $250.00, was $280.00 |
| Feb 24, 2026 | Keybanc | Target cut | Overweight | $300.00, was $400.00 |
| Feb 24, 2026 | Wedbush | Target kept | Outperform | $375.00 |
| Feb 23, 2026 | Jefferies | Target cut | Buy | $250.00, was $375.00 |
| Feb 23, 2026 | Morgan Stanley | Target cut | Overweight | $287.00, was $398.00 |
| Feb 23, 2026 | Evercore ISI Group | Target cut | Outperform | $260.00, was $340.00 |
| Feb 18, 2026 | Citigroup | Target cut | Neutral | $197.00, was $257.00 |
| Feb 18, 2026 | Wells Fargo | Target cut | Equal-Weight | $235.00, was $265.00 |
| Feb 18, 2026 | BTIG | Target cut | Buy | $260.00, was $335.00 |
| Feb 17, 2026 | UBS | Target cut | Neutral | $200.00, was $260.00 |
| Feb 17, 2026 | Mizuho | Target cut | Outperform | $280.00, was $340.00 |
| Feb 17, 2026 | Oppenheimer | Target cut | Outperform | $275.00, was $300.00 |
| Feb 3, 2026 | Piper Sandler | Target cut | Overweight | $280.00, was $315.00 |
| Jan 12, 2026 | Barclays | Target raised | Overweight | $338.00, was $330.00 |
| Jan 5, 2026 | RBC Capital | Target raised | Sector Perform | $290.00, was $250.00 |
| Dec 17, 2025 | BTIG | Began coverage | Buy | $335.00 |
| Dec 9, 2025 | Morgan Stanley | Target cut | Overweight | $398.00, was $405.00 |
| Dec 8, 2025 | Citigroup | Target raised | Neutral | $257.00, was $253.00 |
| Dec 5, 2025 | DA Davidson | Target raised | Neutral | $235.00, was $225.00 |
| Dec 4, 2025 | Truist Securities | Target cut | Buy | $380.00, was $400.00 |
| Dec 4, 2025 | Macquarie | Target raised | Neutral | $265.00, was $250.00 |
| Dec 4, 2025 | Northland Capital Markets | Target raised | Market Perform | $267.00, was $264.00 |
| Dec 4, 2025 | Deutsche Bank | Target raised | Buy | $360.00, was $340.00 |
| Dec 4, 2025 | Evercore ISI Group | Target cut | Outperform | $340.00, was $360.00 |
| Dec 4, 2025 | Barclays | Target raised | Overweight | $330.00, was $316.00 |
| Dec 4, 2025 | Canaccord Genuity | Target kept | Buy | $300.00 |
| Dec 4, 2025 | BMO Capital | Target cut | Outperform | $275.00, was $280.00 |
| Dec 4, 2025 | Wedbush | Target kept | Outperform | $375.00 |
| Dec 4, 2025 | Guggenheim | Rating kept | Neutral | — |
| Dec 4, 2025 | Baird | Target cut | Outperform | $315.00, was $325.00 |
| Dec 4, 2025 | Citizens | Target cut | Market Outperform | $405.00, was $430.00 |
| Dec 4, 2025 | Needham | Target kept | Buy | $400.00 |
| Dec 2, 2025 | Citizens | Target kept | Market Outperform | $430.00 |
| Dec 1, 2025 | Oppenheimer | Target cut | Outperform | $300.00, was $315.00 |
| Nov 26, 2025 | Citigroup | Target cut | Neutral | $253.00, was $276.00 |
| Nov 25, 2025 | Cantor Fitzgerald | Target kept | Overweight | $325.00 |
| Nov 17, 2025 | B of A Securities | Target cut | Buy | $305.00, was $325.00 |
| Nov 17, 2025 | Mizuho | Target cut | Outperform | $340.00, was $350.00 |
Show the data
| Quarter | Estimate | Reported | Surprise |
|---|---|---|---|
| Oct ’25 | $2.86 | $3.25 | +13.6% |
| Jan ’26 | $3.05 | $3.81 | +24.9% |
| Apr ’26 | $3.13 | $3.88 | +24.0% |
| Jul ’26 | $3.27 | $5.90 | +80.4% |
The day after each of these reports the stock moved +5.4% (Oct 2025, beat); +7.6% (Jan 2026, beat); −1.6% (Apr 2026, beat); +22.5% (Jul 2026, beat).
For the quarter ending Oct 2026 (Salesforce reports on Dec 2, 2026), analysts expect adjusted earnings of $3.45 a share, 6% more than the $3.25 of a year earlier, and revenue of $11.5B, up 12% on a year earlier. For the fiscal year ending Jan 2027, they expect adjusted earnings of $16.75 a share, and revenue of $46.3B, up 11% on the year before.
Adjusted. Oct 2025: $3.25; range $3.39 to $3.85; 42 analysts
Oct 2025: $10.3B; range $11.3B to $11.5B; 40 analysts
Adjusted. Range $16.67 to $17.60; 52 analysts
The year to Jan 2026: $41.5B; range $46.2B to $46.4B; 46 analysts
Show the data
| Period | Figure | Expected | Low to high | Analysts | A year earlier | Change |
|---|---|---|---|---|---|---|
| Quarter ending Oct 2026, results Dec 2, 2026 | EPS (adjusted) | $3.45 | $3.39 to $3.85 | 42 | $3.25 (Oct 2025) | +6% |
| Quarter ending Oct 2026, results Dec 2, 2026 | Revenue | $11.5B | $11.3B to $11.5B | 40 | $10.3B (Oct 2025) | +12% |
| Quarter ending Jan 2027 | EPS (adjusted) | $3.56 | $3.45 to $4.01 | 41 | $3.81 (Jan 2026) | −7% |
| Quarter ending Jan 2027 | Revenue | $12.3B | $12.1B to $12.5B | 39 | $11.2B (Jan 2026) | +10% |
| Year ending Jan 2027 | EPS (adjusted) | $16.75 | $16.67 to $17.60 | 52 | — | — |
| Year ending Jan 2027 | Revenue | $46.3B | $46.2B to $46.4B | 46 | $41.5B (year to Jan 2026) | +11% |
| Year ending Jan 2028 | EPS (adjusted) | $16.02 | $14.66 to $18.12 | 53 | $16.75 (expected, year to Jan 2027) | — |
| Year ending Jan 2028 | Revenue | $50.8B | $49.9B to $51.3B | 47 | $46.3B (expected, year to Jan 2027) | +10% |
Targets, ratings and earnings estimates: Yahoo Finance. Rating and target changes: Yahoo Finance's list of upgrades and downgrades. The average target on each day is the average of every listed firm's latest target set in the 180 days before it, so it counts fewer analysts than the average target above, and the band is the middle half of those targets (a quarter of the firms are above it, a quarter below); a target set before a stock split is divided by the split. Expected figures: the average of the analysts' estimates (Yahoo Finance). Their EPS is adjusted, as analysts estimate it, so it is set against the adjusted EPS Yahoo reports for the same quarters, not the GAAP EPS of the growth and valuation sections; revenue against the SEC filings. No change is given against a quarter whose reported EPS was more than 50% off its own estimate (often a one-off gain or charge), nor against a year that counts one. Each estimate is pinned to its fiscal period by the report date or the period's end, and one that cannot be is left out.
Where the cash goes
Generated $15.2B in free cash flow over the year and returned more than it generated: $36.6B went back to shareholders (dividends plus buybacks), so $21.4B came from cash on hand or borrowing.
Show the data
| Line | Amount |
|---|---|
| Op. cash flow | $15.8B |
| Capex | −$600M |
| Free cash flow | $15.2B |
| Dividends | −$1.5B |
| Buybacks | −$35.1B |
| Cash retained | −$21.4B |
For every $100 of market cap, the company generates about $8.5 in free cash flow a year.
For every $100 of market cap, you receive about $0.8 in dividends a year.
Dividends plus buybacks over the last four quarters: for every $100 of market cap, about $20.4 went back to shareholders.
Show the data
| Quarter ended | Free cash flow | Dividends | Buybacks |
|---|---|---|---|
| Oct 2023 | $1.4B | $0 | $1.9B |
| Jan 2024 | $3.3B | $0 | $1.7B |
| Apr 2024 | $6.1B | $388M | $2.1B |
| Jul 2024 | $755M | $384M | $4.3B |
| Oct 2024 | $1.8B | $382M | $1.3B |
| Jan 2025 | $3.8B | $383M | $76M |
| Apr 2025 | $6.3B | $402M | $2.6B |
| Jul 2025 | $605M | $399M | $2.2B |
| Oct 2025 | $2.2B | $395M | $3.8B |
| Jan 2026 | $5.3B | $391M | $3.9B |
| Apr 2026 | $6.6B | $365M | $27.2B |
| Jul 2026 | $1.1B | $364M | $84M |
Salesforce had 821M diluted shares in the quarter ended Jul 2026, 14.7% fewer than a year earlier, and 1.7% fewer each year on average since Apr 2020. It spent $35.1B on buybacks over the last four quarters.
Show the data
| Quarter ended | Diluted shares |
|---|---|
| Apr 2020 | 913M |
| Jul 2020 | 922M |
| Oct 2020 | 939M |
| Apr 2021 | 940M |
| Jul 2021 | 950M |
| Oct 2021 | 1.00B |
| Apr 2022 | 1.00B |
| Jul 2022 | 1.00B |
| Oct 2022 | 1.00B |
| Apr 2023 | 988M |
| Jul 2023 | 986M |
| Oct 2023 | 981M |
| Apr 2024 | 985M |
| Jul 2024 | 973M |
| Oct 2024 | 965M |
| Apr 2025 | 970M |
| Jul 2025 | 962M |
| Oct 2025 | 952M |
| Apr 2026 | 871M |
| Jul 2026 | 821M |
Free cash flow: operating cash flow minus capital spending on property, plant and equipment, from SEC filings, for the last 4 quarters and by quarter. Shares: each quarter's diluted weighted average as filed with the SEC, since the stock's listing and its latest split.
Financial health
Current ratio 0.8, short-term debt coverage is tight; debt-to-equity 0.2, debt is very low and the balance sheet is solid.
Assets that can be turned into cash soon are 0.8x what is owed within a year. 1.5 or higher is comfortable; below 1 needs watching.
For every $1 of shareholder funds, there is $0.2 of debt (leases not counted). The higher the number, the more pressure when the economy weakens.
Cash and short-term investments of $9.6B against debt of $14.4B. Lease obligations of $2.7B are not counted: they are rent owed, not money borrowed. It also holds $7.6B of long-term investments, $7.5B of them securities it could sell.
Latest fiscal year balance sheet. Source: Yahoo Finance.
Who holds it
In the filings of 3 members of Congress and 6 funds whose copy leaves CRM out (on the exchange, not in the app yet): Nancy Pelosi, ValueAct Holdings, James Comer, Fisher Asset Management, Swiss National Bank, Rob Bresnahan and 3 more.
What did the funds Hunch tracks do?
Of the 83 funds whose 13F filings Hunch reads, 12 held CRM at the end of their latest quarter (for most, Q2 2026). Over that quarter 6 added shares, 5 cut, 4 sold all and 1 held the same. The largest of them is Harris Associates L P, 16.15M shares worth $2.5B at Jun 30, 2026, 8.3% more than a quarter earlier.
Over their latest quarter
4 of them sold all
Show every fund
| Fund | Quarter | Shares | Value | Change in shares | Change | Filed |
|---|---|---|---|---|---|---|
| Harris Associates L P | Q2 2026 | 16.15M | $2.5B | +1.23M | +8.3% | Aug 14, 2026 |
| First Eagle Investment Management | Q3 2026 | 7.34M | $1.7B | −7.28M | −50% | Nov 10, 2026 |
| Norges Bank | Q2 2026 vs Q4 2025 | 8.84M | $1.4B | −3.17M | −26% | Aug 12, 2026 |
| Fisher Asset Management | Q3 2026 | 4.29M | $984M | +455,946 | +12% | Nov 6, 2026 |
| Swiss National Bank | Q3 2026 | 2.18M | $501M | −65,400 | −2.9% | Nov 12, 2026 |
| National Pension Service | Q3 2026 | 2.07M | $475M | +12,161 | +0.6% | Nov 12, 2026 |
| ValueAct Holdings | Q2 2026 | 2.99M | $469M | 0 | 0.0% | Aug 14, 2026 |
| Renaissance Technologies | Q3 2026 | 400,956 | $92.0M | +188,355 | +89% | Nov 12, 2026 |
| Korea Investment | Q2 2026 | 531,527 | $83.3M | −143,975 | −21% | Aug 12, 2026 |
| Mirae Asset Global Investments | Q3 2026 | 326,446 | $74.9M | +41,443 | +15% | Nov 3, 2026 |
| Soros Fund Management | Q2 2026 | 0 | — | −361,291 | Sold all | Aug 14, 2026 |
| Canada Pension Plan Investment Board | Q2 2026 | 366,320 | $57.4M | −1.21M | −77% | Aug 14, 2026 |
| Nan Shan Life Insurance | Q2 2026 | 0 | — | −137,794 | Sold all | Aug 14, 2026 |
| Nomura Holdings | Q2 2026 | 84,109 | $13.2M | +58,604 | +230% | Aug 14, 2026 |
| ARK Investment Management | Q2 2026 | 0 | — | −6,062 | Sold all | Aug 14, 2026 |
| Polen Capital Management | Q2 2026 | 0 | — | −1,215 | Sold all | Aug 4, 2026 |
From the 13F filings of the 83 funds Hunch tracks, not of every institution: each fund's shares of CRM at its latest quarter end against the quarter before, as filed (long positions only, options left out), the quarter before put on the latest quarter's share count across a split. A fund files 45 days after its quarter ends, so some have a newer quarter than others. Value is at the quarter end. Norges Bank filed its 13F for Q1 2026 confidentially, with no holdings made public, so its row compares Q2 2026 with Q4 2025.
Are insiders buying or selling?
Officers and directors bought $27.5M and sold $33.7M of CRM on the open market in the 12 months to Nov 11, 2026. 94% of the sales were made under 10b5-1 plans, set up in advance. The largest was Parker Harris (Co-Founder and CTO, Slack; director), who sold $31.6M in 5 sales.
8 sales
6 purchases
Share of the sales' value
Show every trade
| Date | Insider | Role | Trade | Shares | Price | Value | Filed |
|---|---|---|---|---|---|---|---|
| Sep 18, 2026 | David Blair Kirk | Director | Buy | 4,176 | $239.33 | $999K | Sep 21, 2026 |
| Sep 4, 2026 | Craig Conway | Director | Sale | 1,418 | $260.50 | $369K | Sep 4, 2026 |
| Sep 4, 2026 | Craig Conway | Director | Sale | 3,082 | $260.66 | $803K | Sep 4, 2026 |
| Mar 19, 2026 | Laura Alber | Director | Buy | 491 | $194.54 | $96K | Mar 19, 2026 |
| Mar 19, 2026 | Laura Alber | Director | Buy | 2,080 | $194.59 | $405K | Mar 19, 2026 |
| Mar 18, 2026 | David Blair Kirk | Director | Buy | 2,570 | $194.62 | $500K | Mar 18, 2026 |
| Jan 14, 2026 | Neelie Kroes | Director | Sale | 3,893 | $238.70 | $929K | Jan 15, 2026 |
| Dec 17, 2025 | David Blair Kirk | Director | Buy | 1,936 | $258.64 | $501K | Dec 18, 2025 |
| Dec 5, 2025 | G Mason Morfit | Director | Buy | 96,000 | $260.58 | $25.0M | Dec 8, 2025 |
| Dec 2, 2025 | Parker Harris | Co-Founder and CTO, Slack; director | Sale (10b5-1 plan) | 13,225 | $232.52 | $3.1M | Dec 3, 2025 |
| Dec 2, 2025 | Parker Harris | Co-Founder and CTO, Slack; director | Sale (10b5-1 plan) | 15,873 | $233.25 | $3.7M | Dec 3, 2025 |
| Dec 2, 2025 | Parker Harris | Co-Founder and CTO, Slack; director | Sale (10b5-1 plan) | 39,442 | $234.61 | $9.3M | Dec 3, 2025 |
| Dec 2, 2025 | Parker Harris | Co-Founder and CTO, Slack; director | Sale (10b5-1 plan) | 57,475 | $235.44 | $13.5M | Dec 3, 2025 |
| Dec 2, 2025 | Parker Harris | Co-Founder and CTO, Slack; director | Sale (10b5-1 plan) | 8,647 | $236.17 | $2.0M | Dec 3, 2025 |
From the Form 4s filed with the SEC about Salesforce, Inc. (99 in the 12 months): purchases (code P) and sales (code S) on the open market by its officers and directors, at the price each filing gives (often an average of the day's trades). A sale is a 10b5-1 sale when its filing says it was made under such a plan, set up in advance. Not counted: 157 other transactions (grants, option exercises, shares withheld for tax and gifts).